What It Means
The Broadband Consumer Labels (commonly called "broadband nutrition labels") are FCC-mandated point-of-sale disclosures that every ISP in the United States must display for every consumer internet plan, modeled explicitly on the FDA nutrition facts label for food. The FCC adopted the labels in its November 2022 Order implementing Section 60504 of the Infrastructure Investment and Jobs Act, with compliance required for large ISPs (over 100,000 subscribers) by April 10, 2024, and for small ISPs by October 10, 2024. Each label must display: monthly price (including all recurring fees), introductory rate duration and the post-promotional monthly price, typical download and upload speeds, typical latency in milliseconds, any monthly data cap in gigabytes with overage charges, one-time installation and equipment purchase fees, monthly equipment rental fees, early termination fees, taxes and regulatory fees, contract duration, and a link to the ISP's privacy policy. The labels must appear at the point of sale (online, in-store, and on the monthly bill) and cannot hide behind a link. The FCC requires machine-readable format so the labels can be scraped and aggregated by consumer comparison tools, including the Broadband Grade pricing and plan compare features. The labels ended the common practice of advertising a $49.99 introductory rate while hiding a $79.99 post-promo rate, a $15 per month equipment rental, and a $10 per 50 GB overage charge. Consumers can now make apples-to-apples comparisons across ISPs and plans.
Frequently Asked Questions
What does "Broadband Nutrition Labels" mean?
FCC-mandated consumer disclosure labels that ISPs must display, showing plan speed, price, data caps, and fees in a standardized format, similar to food nutrition labels.
Why does Broadband Nutrition Labels matter for internet quality?
The Broadband Consumer Labels (commonly called "broadband nutrition labels") are FCC-mandated point-of-sale disclosures that every ISP in the United States must display for every consumer internet plan, modeled explicitly on the FDA nutrition facts label for food. The FCC adopted the labels in its N...
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About This Data
Definitions based on FCC standards, industry specifications, and federal broadband policy. Speed benchmarks reflect 2024 FCC standards. See our methodology.